Mobile Device Analysis
Overview
Most merchants look at mobile commerce as a new and exciting way to allow customers to buy products without sitting in front of a PC. Rapid growth of mobile devices globally though, has opened new doors for fraudsters. Fraudsters now have more ways to access goods and services, mask themselves, and attempt to steal from merchants. Unlike other forms of payment, mobile devices introduce many new elements that complicate the user verification process. Stolen mobile devices are as vulnerable as stolen credit cards and other forms of identification.
Fraud Detection
Kount's core technology analyzes hundreds of variables to detect fraud and risky behavior.
Kount's Fraud Platform consist of the three main pillars of an overall fraud strategy, Fraud Detection, Strategy Management and Operational Management. Kount's Mobile Device Analysis is just one of the many features in Kount's comprehensive solution.
The Solution
At Kount, we look at fraud as fraud, no matter where it is being committed or with which device or payment method. Mobile devices have a different set of criteria, which require merchants to employ technology to identify, validate, and authorize purchases as quickly as possible. Kount's all-in-one solution makes it easy to monitor transactions coming from mobile devices and make any necessary adjustments.
- Kount's Risk Decision Rules engine gives merchants the flexibility to approve, decline, or review orders from any type of device (including mobile devices) automatically, based on established business rules.
- With mobile devices, speed and accuracy are critical to maintain a friction-free checkout, catch fraud in real-time, and meet customer expectations. Kount provides merchants with real-time analysis of mobile devices, helping reduce fraudulent transactions, increase sales, and maintain customer satisfaction.
- The Kount platform already has mobile protection technology integrated in as part of the overall fraud solution, to protect merchants from fraudsters using mobile devices.
The Kount platform looks at each transaction individually, reviews hundreds of data elements and gives merchants an assessment in less than one second, regardless of device. This single platform approach simplifies fraud management and maximizes effectiveness.