Kount Honored as Gold Winner in 7th Annual 2015 Golden Bridge Business and Innovation Awards


Boise, Idaho – Nov. 20, 2015 – Kount, a leading provider of fraud detection and sales boosting technology, today announced its esteemed recognition by the 2015 Golden Bridge Business and Innovation Awards. The company’s Kount Central, a new solution to combat fraud at the payment processor level, was a finalist under the new products and services, receiving the Gold Award in the security software category among companies with 100-499 employees.

“As more consumers turn to online and mobile transactions, card not present is on the rise and merchants more than ever need the help to protect their customers and themselves,” said Brad Wiskirchen, CEO of Kount. “This is a dire issue and the judges at the Golden Bridge Awards have recognized the hard work we’ve put in to combat fraud at the ‘choke point’ – preventing suspicious purchases, while moving legitimate orders up the payments ecosystem, and ultimately being part of the equation that boosts merchant sales and reduces chargebacks.”

With Kount Central, consumers visit a site to make a payment, login, or open an account, and while they are conducting this activity, Kount Central reviews hundreds of data elements and analyzes them using several technologies and processes on the back-end, including multi-layer device fingerprinting, Proxy Piercer™ geolocation, velocity checks, cross-merchant order linking, Persona™ behavioral modeling, statistical scoring and a powerful rules engine.

After the data is analyzed, a Kount Score (similar to a FICO score) is determined, and Kount’s Risk Decision Rules Engine reviews all relevant data, and either approves, declines or sends for further review. If a manual review by a live agent is necessary, Kount’s Workflow Queue Manager provides all the information on a single screen so transactions are resolved accurately and quickly. Accommodating today’s demand for frictionless checkouts, the process occurs in real time and in about 300 milliseconds.

The coveted annual Golden Bridge Awards program encompasses the world’s best in organizational performance, innovations, products and services, executives and management teams, women in business and the professions, innovations, case studies, product management, public relations and marketing campaigns, and customer satisfaction programs from every major industry in the world. Organizations from all over the world are eligible to submit nominations including public and private, for-profit and non-profit, largest to smallest and new start-ups.

More than 40 judges from a broad spectrum of industry voices from around the world participated and their average scores determined the 2015 Golden Bridge Business Awards winners. The winners were honored during the awards dinner and presentation on November 16, 2015 in San Francisco attended by the finalists, industry leaders, and judges.

To learn more about Kount Central, visit www.kount.com.

About Kount
Kount helps businesses boost sales by reducing fraud. Our all-in-one, SaaS platform simplifies fraud detection and helps online and mobile businesses accept more orders. Kount’s turnkey fraud platform is easy-to-implement and easy-to-use. Kount’s proprietary technology reviews billions of data points and provides maximum protection for some of the world’s best-known brands. Merchants using Kount can accept more orders from more people in more places than ever before. For more information about Kount, please visit www.kount.com.

About the Golden Bridge Awards
Golden Bridge Awards are an annual industry and peers recognition program honoring best companies in every major industry from large to small and new start-ups in North America, Europe, Middle-East, Africa, Asia-Pacific, and Latin-America, Best New Products and Services, Best Innovations, Management and Teams, Women in Business and the Professions, Case Studies, Customer Satisfaction, and PR and Marketing Campaigns from all over the world. Learn more about The Golden Bridge Awards at www.goldenbridgeawards.com.

Media Contact:
Adrianne Ho
Dotted Line Communications for Kount
(310) 207-1451