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Celebrating World Password Day, Every Day

posted on: Wed May 10 2017

There is already a plethora of sophisticated and aggressive tactics fraudsters use to steal your information. Consumers shouldn't make it even easier for them, but many inadvertently do by using weak, ineffective passwords and being careless with other personal information.  


Recently we've seen many major data breaches, from Yahoo to Cloudflare to Yahoo again. Hopefully the onslaught of breaches has convinced everyone that there is no excuse for risky online behavior, but if a barrage of evidence wasn’t enough, maybe World Password Day on May 4th did the trick.

In the spirit of last week’s faux-holiday, here are a few tips to keep your digital identity safe by making small, yet effective changes on a personal level.

1. Don’t Go Phishing

Just this week, a sophisticated phishing scam was targeting consumers via Google Docs and Gmail. Learn to spot phishing—“the fraudulent practice of sending emails purporting to be from reputable companies in order to induce individuals to reveal personal information”—before you unwittingly give away your information and/or passwords, like John Podesta did in 2016.

2. Use Strong, Unique Passwords Across All Accounts

According to a new report, the average American has 150 accounts that require passwords—a figure that will likely double to 300 within the next five years. You should be changing your passwords on a regular basis. If this sounds like a lot of work, you can use a password manager to generate and manage unique passwords for all your accounts. There are many options out there that are either free or reasonably priced.

3. Layer Up and Turn On Two-Factor Authentication 

Two Factor Authentication (2FA) is basically a fancy way of saying "a second way to verify your identity". Turn it on for your mobile devices and computers to make it that much harder for hackers to steal your information.

4. Sharing is Not Caring

Need we explain this one? Often a significant breach at a company is not caused by hackers, but by a disgruntled or careless employee. If there is a Google Document floating around your company that has logins and passwords to shared accounts, you need a better system.

5. Stay Suspicious

Listen to your gut. If something just doesn’t feel right—like an email asking you to enter personal information or to click a suspicious link, or an automated call requesting details about your personal or banking information—fraudsters are probably behind it.

So there you have it, by making a few fairly simple changes you can better protect your online privacy.

Leave the larger scale fraud prevention to us. Kount’s real-time technology is used by thousands of merchants processing billions of online and mobile transactions. For each transaction, the Kount platform analyzes hundreds of relevant variables and activity across the globe, providing the most advanced fraud protection available.

If you are interesting in learning the latest in sophisticated fraud prevention technology, attend Kount’s next Webinar on May 11 to See How Kount Works!

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