How Does Machine Learning Prevent Fraud?
Some solutions try to position machine learning as a fraud prevention silver bullet. But silver bullets are problematic in solving eCommerce fraud problems. They’re even troublesome in werewolf movies – just watch the end of Stephen King’s Silver Bullet for proof.
Take a look as Josh Johnston, Manager of AI Science at Kount shows us the right way to wield the fraud-fighting weapon that is machine learning.
So what’s the right approach for using machine learning to prevent fraud?
Hint: Machine Learning + Deep Domain Expertise + Knowledge of Fraud + Business-specific Policies = Success.
For a deeper dive into machine learning and to learn about Kount's 6 keys to accurately prevent fraud, download our latest eBook "The Truth About Machine Learning In Fraud Prevention".