LimeLightLimeLight Boosts Sales Conversions for Customers While Reducing Chargebacks
LimeLight is an ecommerce platform that lets merchants efficiently manage their subscription businesses. Previously, eCommerce technology lacked the innovation and sophistication required to meet the complex needs of subscription and recurring billing models. This led LimeLight to build core transaction execution and processing functions designed specifically for the performance-based marketer. As part of its mission to help online businesses acquire customers, process transactions, manage risk, and improve their bottom lines, LimeLight sought to incorporate fraud prevention into its offerings.
“Our clients are very sensitive to impacts on conversion, and our managed anti-fraud service works directly with clients to minimize impacts on conversion rates while maximizing chargeback prevention.”
Director of Client Success & Anti-Fraud Specialist