Kount Access Helps Tradera Cut Fraud by 50% While Enhancing Multi-Layered Fraud Prevention

Tradera is one of the Nordic region’s largest marketplaces with more than 6 million visitors a week. On any given day, customers will find about 1.7 million items for sale, ranging from children’s clothing to home decor to consumer electronics. Last year, in response to a changing regulatory landscape and increased fraud attacks, Tradera sought to enhance their fraud prevention. They chose Kount to be part of their multi-layered approach that includes Kount AccessTM, 3-D Secure, and the recently-enacted Swedish digital identity mandate. Fraud started decreasing as soon as Tradera implemented their multi-layered fraud prevention solution.