The Vitamin ShoppeSees Reduction in Chargebacks with Kount and Ethoca Alerts Integration

As their online business grew, the Vitamin Shoppe found that their anti-fraud tool wasn't delivering what it needed. Chargebacks were increasing and they didn't have visibility into the data for patterns or trends in fraud. They needed a solution that gave more insight and control. With the implementation of Kount, the Vitamin Shoppe saw their chargebacks drop significantly. The addition of Ethoca Alerts helped drive them down even further.


  • Cut product losses by 50% to 60%
  • Reduced chargeback rate to just 0.2% to 0.5%
  • Minimized manual reviews to only 3%
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Our product losses are down 50% to 60% with Kount and Ethoca. I would highly recommend the Ethoca integration. The savings in labor hours alone makes this an attractive investment.
Mike Hollick,
Director of Customer Care

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